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SponsorshipsAn automotive OEM is a well-established sponsor and factory partner of a racing team.
Having already completed transactions with ICON, a leader in telecommunication services discovered that corporate-barter solutions were not limited to excess inventoryWhile this can refer to a client's physical inventory of merchandise (which, if it represents an undervalued asset, could form the basis of a corporate barter transaction), in the corporate barter world, inventory more commonly refers to a supply of advertising time/space purchased in advance by the barter company, which client companies use as fulfillment to complete their side of a corporate barter agreement..
